Kerem Bürsin said, "While shooting this commercial, I had the privilege of witnessing the natural and cultural wealth of various regions in our country once again. I am proud to join forces with Turkish Airlines, our nation's flagship carrier, for this exceptional collaboration." To capture the beauty of Türkiye in all four seasons, the filming took place in diverse locations, including Ağrı, Antalya, İzmir, Kars, Kayseri, Mardin, Muğla, Nevşehir, Rize, Trabzon, Van, Istanbul (Çırağan Palace), and numerous historical sites. Some scenes were even shot in Los Angeles, underlining the international scope of the project. The statement also highlighted that the commercial took a total of 1.5 months to film, including the preparation stages, and was completed in four months. The film was directed by Özer Feyzioğlu, with music composed by Fahir Atakoğlu, and involved a production team of approximately 100 individuals who worked across various regions and cities of Türkiye. Special filming techniques and materials were employed to capture the beauty of the country.
