"China is our good friend, but Turkey is our brother, and it is a sign of our respect and love for these countries," Zohaib Aamir, the owner of one of the hotels, told Anadolu Agency.
"Good friends are those who stand behind you in every good and bad time, and these countries are doing it," said Aamir, pointing toward the flags.
Local tourists visiting the area also pose in front of the flags for photos and later share them on social media.
"I like this red flag and I love Turkey. President Recep Tayyip Erdoğan is my favorite leader," said Zarmina Hassan, a tourist from Islamabad, while having her photo taken.
President Erdoğan is the most popular leader among locals in Pakistan due to his bold stand on Muslim issues and especially his support for the Kashmiri people, she added.
Fazal-ur-Rehman, 62, who built a new hotel at a beautiful location near Babu-Sar, a border point between Khyber Pakhtunkhwa and Gilgit-Baltistan in northern Pakistan, also displayed symbolic Shaheen and Ghauri missiles --
Pakistan's land-based surface-to-surface medium-range ballistic missiles -- near the Pakistani, Turkish and Chinese flags.
"I opened this hotel last year and brought the Turkish flag from Islamabad and displayed it here to show my solidarity and love for Turkey," Rehman said.
"I like President Erdoğan. He is a true Muslim leader, and I wish other Muslim leaders would also follow him to serve the oppressed Muslims around the world."